Streamlining Print and Fulfillment: BR Printers’ Strategic Integration of VUE and VeraCore

Leveraging VUE and VeraCore for Seamless Workflow Integration

Introduction 

BR Printers, a leader in print, marketing, and supply chain solutions, leverages two key software tools to streamline its operations: VUE and VeraCore. This case study overviews these tools and their benefits, illustrating how BR Printers utilizes them to enhance efficiency and provide a seamless customer experience.

VUE: A Comprehensive In-House Solution 

Overview 

VUE is BR Printers’ proprietary order management system and workflow solution. Developed by Adam Rothenberger, Chief Information Officer, and Shane Jones, Director of Data Engineering, VUE is the backbone of the company’s operations, integrating automation to oversee the entire production lifecycle. 

How It Works 

VUE’s order management system is designed to be highly dynamic, providing real-time status updates on each print job from submission to delivery. VUE S2 is a next-generation tool that eliminates guesswork from printing, greatly enhancing production efficiency and workflow management. VUE’s advanced packaging algorithm selects the optimal fit and least complex package configuration, optimizing resource use and reducing waste. Additionally, VUE offers visual cues during production to streamline operations and includes integrated order item reconciliation before shipment, ensuring accurate and timely fulfillment of each order. Benefits 

• Efficiency: Real-time updates and dynamic order management significantly reduce downtime and enhance workflow efficiency, ensuring smoother and more responsive operations. 

• Customization: The system is precisely tailored to meet the specific needs of BR Printers, offering a unique advantage over competitors. Its adaptability ensures the solution aligns perfectly with the company’s operational requirements and customer expectations. 

• Innovation: VUE represents a major leap in the company’s digital transformation journey. With advanced capabilities such as automated reporting, invoicing, and seamless integration with customer ERP systems through A2A technology, VUE enables more streamlined and responsive operations. This innovative approach optimizes internal processes and ensures that customer needs are effectively met, fostering increased satisfaction and loyalty. 

VeraCore: An Adapted Off-the-Shelf Solution 

Overview 

VeraCore is a widely used order fulfillment and inventory management system that BR Printers has adapted to fit its specific operational requirements. It provides a comprehensive suite of tools for managing various aspects of order fulfillment and inventory. 

How It Works 

VeraCore’s adaptable framework allows BR Printers to customize its features to align with their processes. The system integrates with various carriers and e-commerce platforms, facilitating seamless order processing and shipment tracking. Its capabilities in managing inventory levels, processing orders, and handling returns are crucial for BR Printers’ 3PL services.

Benefits 

• Scalability: As an off-the-shelf solution, VeraCore is scalable and can adapt to the changing needs of BR Printers.
• Integration: The system’s ability to integrate with multiple platforms streamlines the order fulfillment process.
• Efficiency: Automating inventory and order management processes reduces manual errors and speeds up operations.

VUE x VeraCore Integration

Solution: BR Printers implemented VeraCore and VUE, a robust combination designed to optimize and automate the company’s workflow. This integration enables automatic inventory replenishment and print orders, significantly improving the efficiency and accuracy of BR Printers’ operations.

Integration Details: VeraCore serves as the backbone of the inventory management system, providing real-time data on stock levels and order statuses. The integration with VUE enhances this capability by offering a dynamic interface that triggers automatic print orders whenever inventory reaches predefined thresholds. This seamless connection ensures that BR Printers maintains optimal inventory levels and eliminates delays caused by manual reordering processes. 

Results: With the VeraCore and VUE integration, BR Printers experienced a notable increase in operational efficiency. The automatic replenishment feature reduced the risk of stockouts and excess inventory, while the automation of print orders led to faster production cycles and improved accuracy. VUE’s dynamic capabilities extend to automated reporting and invoicing, offering flexibility from simple emailed PDF invoices to highly automated, integrated EDI invoicing. This comprehensive approach has empowered BR Printers to meet customer demands more effectively and manage invoicing more efficiently. Ultimately, the integration has enhanced operational effectiveness, leading to higher customer satisfaction and loyalty 

Conclusion 

BR Printers’ adoption of VUE and VeraCore demonstrates a commitment to innovation and operational excellence. VUE’s bespoke design tailored for BR Printers provides a competitive edge, while VeraCore’s robust features enhance order fulfillment efficiency. Together, these tools enable BR Printers to meet the evolving demands of their customers, ensuring high-quality service and rapid response times. This case study underscores the importance of integrating technology and automation in modern printing and fulfillment operations.

About BR

Based in San Jose, CA, with facilities in San Diego, CA, Denver, CO, Appleton, WI, Cincinnati, OH, and Independence, KY, BR is a provider of book, commercial, and large format printing and marketing services, packaging, promotional products, value chain, and logistics management to marketers and the publishing industry’s most recognizable names. BR’s national footprint and solution-centric focus allow it to leverage data and technology while maintaining an appreciation and respect for traditional print craftsmanship.