What is Commercial Printing?

Commercial printing is printing for businesses. Companies use commercial printing services to produce a large volume of printed materials. Unique formatting, finishing techniques, and large formatting are available for mass production through commercial print. While you could use your own office printer or an online printing service, they won’t have the print speeds, prices, and equipment capabilities of a commercial printer. Here at BR Printers, we offer commercial printing services along with other printing and marketing capabilities. We understand the commercial print isn’t only effective, but essential for successful businesses.

Commercial Print Products

Commercial printing handles business cards, postcards, banners, posters, maps, flyers, training materials, catalogs, and much more. Printing possibilities are constantly changing as technology advances and as companies have new ideas for communicating with consumers. Every industry has varying print products – each piece of printed material creates opportunities for branding, messaging, and sales.

Medical Industry

Instruction Manuals
Educational Brochures
Business Cards
Statement Envelopes
Appointment Cards

Publishing Industry

Journals
Magazines
Manuals
Business Cards
Catalogs
Flyers

Food & Beverage Industry

Menus
Table Tents
Direct Mail
Restaurant Placemats
Posters
Banners

Hospitality Industry

Key Card Holders
Local Maps
Travel Brochures
Invitations
Door Hangers

Real Estate Industry

Flyers
Floor Plans
Notepads
Brochures
Business Cards
Newsletters & Announcements

Types of Commercial Print

Offset Printing

Offset printing is a popular printing process for commercial printers because it can produce a large volume of high quality vibrant prints. Offset printing, also known as offset lithography printing, gives printing technicians significant control over colors. While this printing process offers a large selection of final printing materials, it can be expensive and time-consuming. Offset lithography is commonly used to print books, newspapers, posters, magazines, and brochures.

Offset printing is a process that uses image transfer to create the final product. First, a metal printing plate containing the images is inked then that inked metal plate transfers the image onto a rubber blanket or roller. Finally, the image is transferred to the final printing surface.

Digital Printing

Digital printing has recently become very popular because this process is cost-effective and faster than lithography printing. Instead of using printing plates, digital printers print directly onto the final printing product using lasers and toners. This allows for personalization, short runs, and the ability to personalize prints. Digital printing is used to print a variety of items like posters, newsletters, menus, labels, letters, booklets, and business cards.

LED UV Printing

LED UV printing is an advanced printing technology. It uses LED lights to print on special paper in an extremely timely manner with quick printing and drying abilities. This printing method is popular in the printing industry because it’s quality is nearly unmatched. The sharp and vivid prints produced by a LED UV printer also use less power than other printing processes making it an eco-friendly choice for businesses. Items LED UV printers produce are higher-end items such as catalogs, magazines, leaflets, and more.

Flexographic Printing

Flexographic printing is a fast process that uses a series of rollers and plates to transfer inks onto the final substrate. The flexographic printing process, also known as flexo printing, can be used to print onto labels cartons, plastic, cardboard, fabric, metal, and laminates. See our flexo printing blog to get a deeper understanding of the flexo printing process.

Large Format Printing

Large format printers can be offset, digital, LED UV, or flexographic. What makes this commercial printing process worth mentioning is the fact that there is specialized equipment required for large-format printing. When businesses are looking to print large banners, signage, wallpaper, floor stickers, trade show displays, and billboards they have to order these prints through a commercial printer that has large format printing capabilities. Large format print is also referred to as wide format print.

Inspire Action with BR Commercial Print

Commercial printing is used by businesses to strengthen communication, drive sales, and build brand awareness. Join businesses everywhere. Create physical touchpoints, large or small, that will reach your target audience.

Contact BR Printers today. Our commercial printing abilities are celebrated by customers across the United States. BR Printers is a marketing and printing service provider based in San Jose, CA. With facilities in Colorado, Wisconsin, California, Ohio, and Kentucky we have a national footprint that optimizes delivery speeds and costs. Go beyond ink and inspire action with BR Commercial Print.

Sources:

https://theprintauthority.com/what-is-commercial-printing/

https://www.postgrid.com/what-is-commercial-printing/

https://www.xerox.com/en-us/digital-printing/insights/commercial-printing

https://www.catdi.com/what-is-commercial-printing/

https://www.bestprintingnyc.com/types-of-commercial-printing